Don’t have the money to buy an expensive image editing program but want to be able to size, enhance and customize your photos? No problem, check out the nifty web-based image editing and vector art tools at Aviary.com. Read the rest of this entry »
Tags: free software, image editing software, photo editing software
Ever wonder if someone has stolen your website copy? Writing quality content for your website or hiring a professional to do it involves an investment of time and/or money and there’s nothing more irritating than having another website owner come along and copy it. Not to mention the fact that Google may penalize a site for having duplicate content if it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results. Read the rest of this entry »
Tags: duplicate content, reporting duplicate content, stolen website content
It’s been a while since I’ve posted anything new to the blog, I’ve been busy creating a new website for Foris Vineyards, a boutique vineyard and winery in Rogue Valley, Oregon.
The upgraded site design features a new vendor tools section with download capabilities of Foris images, fact sheets, shelf talkers and more. The new design was built around the existing shopping cart where customers can mail order their favorite wines and join the Foris wine club. The new site features some Flickr image galleries, Google maps, a flash slideshow, video and podcasts. The new CSS (Cascading Style Sheet) design is cross-broswer compatible and is W3C compliant.
If you want to see what the site looked like before the “make over” visit the archived site here.
Tags: featured web project, vineyards, wine
If you haven’t wanted to upgrade to Microsoft’s newest version of Office software you’ve probably encountered the new version of Word’s documents’ (.docx file) from friends or co-workers. If you’d like to be able to view these files without having to upgrade your software, just download and install the Word viewer. Here’s how: Read the rest of this entry »
Tags: docx files, microsoft word viewer download, word documents
If you haven’t heard, Google has a neat tool called Google Insights. Google Insights provides a comprehensive set of statistics based on search volume and patterns. You can compare seasonal trends, view regional interest and view related and “rising terms” (keywords which have risen in volume in your specified time parameters). This information can help you plan for demand, find the geographic locations of your customers, provide new keyword ideas for your website optimization efforts and Pay Per Click campaigns. The data provided is from 2004 to present. Check it out using your most coveted keyword and see what kind of insight you can gain from this nifty online tool.
Tags: Google insights
I enjoyed this article by Stoney deGeyter about re-thinking our mindset when it comes to investing in web marketing. When your online marketing strategy is looked at as such - “marketing” and not simply as an IT or computer expense and is looked at as a long-term investment, you are setting yourself up for success.
Investing Online is an Investment to Your Success
Tags: internet marketing, web marketing
In the latest issue of “O” magazine I saw a note about a “Green” font that uses 20% less ink when printed. It suggested trading in “Arial” for the more eco-friendly “Ecofont” so I checked it out.
The Ecofont is based on the Vera Sans, an Open Source letter, and is available for Windows, Mac OSX and Linux.
To learn more about the Ecofont or to download it for free, click here.
Tags: ecofont, fonts that save ink
Just finished a great book for anyone venturing into the world of Pay Per Click advertising. The Findability Formula by Heather Lutze is an easy read and not too technical but very helpful in understanding and navigating the Pay Per Click arena. You’ll find a step by step guide in determining your targeted keywords, writing ad copy and creating landing pages for your Pay Per Click campaigns. Heather offers up lots of great advice and tips for getting the most out of your PPC spend. The book focuses predominately on setting up a Google AdWords account, however once you’ve set up a successful campaign in Google you can import that information into the other search engine PPC programs on Yahoo! and MSN.
Click here to learn more or to purchase this helpful internet marketing book.
Tags: internet marketing book
Just a reminder for those of you who are members of the Hawaii Visitors Bureau, they offer a large image bank of beautiful images of Kauai (and all the other Hawaiian islands for that matter) to help its members promote Hawaii tourism businesses. The photos may be downloaded without cost from their online image library.
We all know that photos sell, so if your website is need of some updated photography be sure to check out the wide array of photos provided by the HVB.
If you are a HVB member, here’s the login URL:
http://hvcbkb.nmgstage.com/ImageLibrary/PublicLogin.jsp
If you aren’t a member of the Hawaii Visitors & Convention Bureau, call (808) 924-0230 for more information.
Tags: hawaii photos, kauai image
One of Emagine’s clients, Jean and Abbott Luxury Kauai Vacation Rentals recently launched their new and improved Kauai Vacation Blog. Emagine provided the migration and development services to move their existing blog to the Word Press platform, installing the various plugins to optimize, secure and enhance the blog for success. A custom WordPress theme was created to compliment the colorful main Jean & Abbott Kauai Vacation Rentals website and includes many photos of Kauai and recommends of the best places to stay and what to do on a Kauai Vacation.
The blog is a great way for Jean & Abbott to share interesting news and events of the Island as well as provide personal insight on a variety of Kauai vacation subjects with their potential vacation rental clients.
...is the owner of Emagine Web Marketing, a reputable internet marketing business in Hawaii dedicated to helping small businesses take their BIG ideas online.
