2008 September | Kauai Internet Marketing

New Restaurant on Kauai’s Eastside

Posted by Michelle Harrington on Sep 26th, 2008 home title

Featured Web Project: Just wanted to help spread the word about a new restaurant that just opened in Kapaa town on Kauai. “The Eastside” is run by brothers Dylan Scott and award winning Chef Jonathan Pflueger (no relation to Kauai’s infamous Jimmy Pflueger). I would venture to say that the unique, high-quality, skillfully and meticulously prepared Island cuisine will soon...

How Does Your Website Rank?

Posted by Michelle Harrington on Sep 23rd, 2008 home title

Here is a reprint of an article I wrote for Kauai Business Reports’ “Your Public is Waiting” column in November 2007. Websites are a critical Public Relations tool. According to a recent check on Google, the web’s leading search engine, there are over 8.5 billion web pages on the internet. If you have an existing website or are planning to launch a new one, you may be...

Small Business Guide to Graphic Design

Posted by Michelle Harrington on Sep 23rd, 2008 home title

My friend and associate, Linda Pizzitola from Kauai Design publishes a quarterly newsletter called the Graphics Grapevine. Linda is an award-winning, skilled and experienced graphic designer, specializing in logos and for-print design. Her newsletter is always a fun “read” and is a great resource for small business owners wanting to know more about effectively branding and...

ZeppOS Virtual Walk Thru

Posted by Michelle Harrington on Sep 23rd, 2008 home title

If you are interested in a website where you can manage content yourself via an easy-to-use web-based interface, you will want to check out ZeppOS. This full-featured and highly customizable content management system is my favorite for designing beautiful sites with a wide range of functionality. To learn more about the features of ZeppOS I invite you to visit the ZeppOS information site and...

Spam Filter Set Up

Posted by Michelle Harrington on Sep 23rd, 2008 home title

Here is some helpful information if your inbox is plagued by Spam. Although Spam is an annoying part of having an internet presence, there are measures you can take to help fight unsolicited emails. The servers that host Emagine websites and email accounts are protected by Spam Assassin which is a server-side software that detects and removes the majority of the spam coming into your...

Small Business Blogging

Posted by Michelle Harrington on Sep 21st, 2008 home title

Blogging can be a very effective way for businesses to reach out and connect with their customers when the goal is to create personal and purposeful interactions and to share relevant information. I’ve recently entered the world of blogging and I am already seeing its value in many ways. ...

Tahitian Goddess Gifts from Hawaii

Posted by Michelle Harrington on Sep 16th, 2008 home title

Featured Web Project: I’ve had the pleasure to work with Beatrice Allen, on her newly purchased business and website, www.TahitianGoddess.com. Beatrice grew up cooking and creating with her family in Germany and she and her husband own the Dolphin Restaurant and Fish Market in Hanalei town. ...

Cafe Press: Print-On-Demand Stores

Posted by Michelle Harrington on Sep 11th, 2008 home title

Interested in showcasing or selling your images, designs or logo on apparel or gift items online? CafePress.com is a great low-cost option for print on demand services. You can set up your own CafePress site using one of their customizable templates (or build your own if you are so inclined) to feature your favorite photographs, designs, artwork or logo. Easily upload your image files to...

Public Relations Tips & How To’s

Posted by Michelle Harrington on Sep 9th, 2008 home title

My good friends and allies at Fujita and Miura Public Relations offer a wealth of FREE information, advice, tips and how to articles for businesses and organizations on their website located at www.fmpr.net. Read public relations case studies and get ideas for unique and effective ways to communicate with your customers. Need to write a press release or fact sheet? FMPR.net provides...

Finding Balance…

Posted by Michelle Harrington on Sep 9th, 2008 home title

There’s always a million things to do…. I’m constantly moving between my responsibilities as a mom, head of household and as a business owner. At times I feel like my responsibilities consume me and evaporate any free moment I may have had to just “be” and enjoy myself....

How to Create an Email Signature & Call to Action…

Posted by Michelle Harrington on Sep 9th, 2008 home title

I don’t know about you but I send a lot of emails out each week. When I clean out my sent box periodically I am amazed at how much of my daily communication is through Email. One very effective way to spread the word about your website, product, service or event is to use a signature for all of your outgoing emails....

Hawaiian Activities Businesses

Posted by Michelle Harrington on Sep 1st, 2008 home title

I wanted to introduce A3H.org to Hawaiian activities vendors that are not aware of this organization and how it can support your small business. A3H.org stands for “Activities & Attractions Association of Hawaii” is a marketing and lobbying cooperative. The purpose of the organization is to promote Hawaii’s activities and attractions, foster professional and ethical conduct...

What is an RSS Feed?

Posted by Michelle Harrington on Sep 1st, 2008 home title

Wikipedia defines “RSS” as “Really Simple Syndication”. “RSS is a family of Web feed formats used to publish frequently updated works such as blog entries, news headlines and more in a standardized format.” Sometimes referred to as a “feed” or “channel”, RSS feeds can be read using an “RSS Reader” or “feed...