Social Media: Now More Than Ever…

Current economic challenges are causing all of us to be more diligent about researching and shopping for the best deal when choosing to buy products/services online.  More and more of us will be searching the web for product reviews and recommends (know as social  media) to help us make our important buying decisions.   Here’s a great article on why now is the perfect time for small...

ZeppOS Tips & Tricks

Here’s some tips and tricks to help you get the most out of your ZeppOS website....

ZeppOS Member Group Functions

The Member Group functions in ZeppOS are a great way to segregate members into groups which can be used for sending email blasts and newsletters as well as enabling permissions for access to “members only” areas of a website....

Free ZeppOS Online Training

For those Emagine clients whose websites are built using the ZeppOS content management system, please feel free to take advantage of the following free online basic training if you are new to the content management system or need a refresher course....

Green Traveler Guide to Hawaii

As was discussed at the recent HTA Tourism Conference in August, more travelers are eco-conscious and are interested in visiting destinations and supporting businesses who make real efforts to decreasing our carbon footprint.  Today in the “Hawaii Insider” blog by Jeanne Cooper (SFGate.com) she posted an article about a new Green Traveler Guide to Hawaii.   ...

Setting Up an Email Auto Response in ZeppOS

Going on vacation or a business trip?  Need to advise those writing to you via Email that you are away and when you will return.  You need an Email auto respond message, here’s how to set one up using the ZeppOS content management system:...

Lae Nani Vacation Condo

Featured Web Project: Lae Nani Condo Unit 231, is a beautifully appointed Kauai vacation condo located at the desirable Lae Nani Resort on Kauai’s Coconut Coast.   The owners Phil and Beth Harrison have been long-time friends and contacted me to build them a website to help market their vacation rental condo.  The website was created to serve as an inquiry and reservation lead...

Online Reviews

Many local and social media sites offer the ability for your customers/visitors to write a review about your business.  If you are “watching” the web for your business name with Google Alerts then you will know when someone takes the time write a review about your businessl.  It is good policy to acknowledge anyone who is helping to spread the word about your business. ...

Keyword Research is Key!

Without keyword research you may not be aware of or targeting the most frequently used relevant keyword phrases for your internet marketing and Search Engine Optimization efforts.  Neglecting to do keyword research is like building a house but forgetting to put in a proper foundation.  Keyword research can provide you with the data to know what words and phrases internet searchers use when...

Small Business Branding

Building a strong business brand is essential to having a successful business. Here’s a great article on small business branding – why it’s important and guidelines for creating a successful brand: Big Impact Branding for Small Businesses by Diane...