Are You Indispensable?

Last year I read the book “Linchpin” by best selling author and marketing guru, Seth Godin.  I’ve been meaning to tell you about it for awhile, as it’s definitely worth reading.  You’ll find it especially inspiring and interesting if your secure employment has been turned on its head and you’re wondering what you should do next.  This book explains what is...

Add Video to Your Marketing Strategy

2010 was a tough year for Hawaii’s travel industry.   Savvy business owners know that during slow times is the perfect opportunity to review what has been working (and not) and to tackle some of the projects that have been pushed to the back burner during the busier times. ...

Not-So-Favorable Reviews

It’s every business owners’ worst nightmare, a past guest or customer says something less than positive about your business or product online where potential customers can see it.  It can be hard to receive this kind of  feedback but there truly is benefit from this candid client input....

Hau`oli Makahiki Hou

Happy New Year to all of my subscribers, clients, friends and allies!  The latter part of 2010 had me a bit overwhelmed and I wasn’t able to keep up with my blogging and sharing information in the way I generally like to.  So sorry for being out of touch!  But it’s a new year and I’m feeling inspired.  I hope you all enjoyed the holidays and were able to have some down time...