How to Add a MailChimp Email Sign Up Tab to Facebook

Posted by Michelle Harrington on Jun 29th, 2012

If you have a Facebook (Business) Page I’m sure you’ve noticed the recent changes to the layout of your page.   I admit, I joined with many in the industry in begrudging the changes, mainly because it meant that some of the customizations I had worked so hard in setting up  for my clients (custom landing pages and tabs) would no longer work with the new timeline view.  So having given myself a few months to get over it and let the dust settle  – reminding myself that the only thing constant in this business is change, today I devoted some time to learning how to use some of the new features in Timeline view.

My first task item was to add my Small Business Internet Marketing Blog Email Sign Up form to one of the tabs in the Apps & Views toolbar (located just below the large cover photo).  This is a great way to expose your Facebook fans to your newsletter/blog feed and to increase your subscriber list by encouraging your Facebook fans to sign up (if they haven’t already).  Here is an example of what can be done…..

Click on the image above to view the Emagine Web Marketing Facebook, where you can click on the custom tab to see the Email Sign up.  Here’s what it looks like…..

To make it easier on those of you using MailChimp for your email subscriber lists, here are the instructions I found for creating a custom Email Sign Up Tab for your Facebook Business Page.

Once you’ve followed the instructions provided here, then go to your Facebook account and go to “Edit Page”, choose “Apps” and then look for the MailChimp app that should be installed.  Click on “edit settings” and a pop up will open and offer you the options to upload a custom photo for your tab icon (make your custom photo 111 x 74 pixels) as well as change the tab name to whatever you prefer.  (See Facebook screen shot below).

Good luck and let me know how it goes!

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Author | Michelle Harrington of Emagine Web Marketing
Michelle is a web development and marketing professional dedicated to helping small businesses achieve success online. She provides free advice, tips and how to's on the Small Business Internet Marketing Blog. Connect with Michelle on Google+

One Response

1. The Best Small Business Marketing News & Blog Posts of the Week — July 6, 2012 – DIYSEO says:

   July 9, 2012 at 2:04 am

   [...] How to Add a MailChimp Email Sign-Up Tab to Facebook — A mailing list filled with qualified members can be a business’ most important asset. Your Facebook page can attract a large number of visitors that may even be quite different from the one that uses your website. Make the most of this traffic by adding a MailChimp sign-up form to your Facebook page. You might also want to add a TripAdvisor badge while you’re at it. [...]