Understanding Google Analytics

I just happened upon some great video presentations by Google Analytics for interpreting your monthly website reports.  If you are a client of Emagine you probably receive monthly analytic reports with graphs and data that might be a little confusing.  The following short video presentations will help you understand each metric provided in the reports to better understand how much traffic you...

STOP SOPA!

The internet we know and love is at risk. Help save it. Right now, the U.S. Congress is considering legislation that could profoundly affect the future of the internet. It’s called the Stop Online Piracy Act. The fact is that this legislation as written won’t stop piracy. But it would pose a serious threat to social media and user generated content sites (like YouTube) across the...

Wise Stamp Email Signatures

Here’s a handy tool for adding social media icons to your Email signatures if you use Gmail, Yahoo!Mail, WindowsLive Mail or AOL .  You can add inspirational quotes, your most recent blog post as well as your social media profile links for Facebook, Twitter, LinkedIN, YouTube.com and many more!  The app is free and can be downloaded on the following browsers: Safari, Chrome and Firefox. ...

Website Check Up Time

Aloha & Happy New Year everyone!  Thank you for your continued interest in Emagine’s Small Business Marketing Blog. This is a great time of year, with resolutions fresh in mind to review your website and online marketing to make sure it is up to date.   If you don’t make it a habit to visit your website frequently, now is the time to have a look at it for outdated information,...

Oodle

  I just learned about another Free classified listing site called Oodle. Out to reinvent online classifieds, Oodle provides consumers with a friendly local marketplace to buy, sell and trade. Oodle Pro, launched earlier this year, enables local property managers, real estate agents and car dealers to join the conversation by adding their identity and reputation on Facebook and Twitter to...

Using Video to Showcase Your Business

On the recommendation of my friend Debra, I started playing with an online video creation site called Animoto.com recently.  In addition to creating low-budget videos to help my clients promote their vacation properties, I also used it to celebrate my daughter’s 16th birthday.  Its super easy to use, drag and drop and you can create a video from images, video footage or a combination of...

The Perils of Cheap Hosting

It seems like everywhere you look there are ads for cheap website hosting plans.  While they look enticing, (you could save a hundred bucks a  year) on further investigation these cheap hosting plans turns out not to be the best deal. Here’s an article about the perils of cheap hosting from my friend and associate, Terrell Sanders at MainstreetOpen,  my favorite vendor for dedicated...

Lae Nani Directory

Featured Website Project:  My latest project is a directory site featuring the privately managed condos at Lae Nani, a peaceful beachfront resort condominium property in Kapaa.  Designed to make it easier on vacationers to find the nicest, top-rated, privately managed Lae Nani vacation  rentals, the site features details and images for each unit, stunning photography of the property and...

Quick Response Codes

What is a QR Code? Have you been wondering what those funny black and white square codes are that are popping up everywhere?  They are called Quick Response codes, or QR Codes for short.  They are a type of matrix bar code that contains encoded information – that when scanned with a smart phone can instantly and automatically send a text message or email or direct you to a page on the web...

6 Reasons to Use WordPress for Your Website

Here’s an article about WordPress, from my friends over at MainStreetOpen.com.  WordPress is the open source content management system that I currently use to build websites.  If you are considering a website refurbishment (good to do every few years), you should consider WordPress!  MainStreetOpen.com explains why here… Six Reasons Your Website Should be Based on...